The Gremi d'Hostaleria de Lloret de Mar (Lloret de Mar Hospitality Guild) celebrates its 50th anniversary, commemorating five decades of history and commitment to the local tourism sector. Founded in 1976, this organization has contributed to the development of Lloret de Mar as a leading destination on the Costa Brava. At Rosamar Hotels, as a member of the Gremi d'Hostaleria de Lloret de Mar, we share this commitment to quality and the future of the hotel industry. Discover how this anniversary was celebrated and the main challenges facing tourism in Lloret de Mar.
The Gremi d'Hostaleria de Lloret de Mar (Lloret de Mar Hospitality Guild) celebrated its 50th anniversary on 8 October 2026 with a commemorative event attended by nearly 300 institutional representatives and professionals from the Costa Brava tourism sector. The celebration paid tribute to those who have contributed to the organisation's history and recognised the role of its member establishments in the town's tourism development.
Founded in 1976, the Gremi d'Hostaleria de Lloret de Mar is a non-profit association that represents and supports the hotel and restaurant sector in Lloret de Mar. It currently brings together more than 100 establishments and promotes business collaboration to strengthen the local tourism offering.
Rosamar Hotels took part in the celebration of the Gremi d’Hostaleria de Lloret de Mar’s 50th anniversary, represented by Àlex Portavella Fontanals, Eduard Torrent Portavella, Dolors Portavella Fontanals, Pere Portavella Fontanals and Àlex Portavella Andreu. During the event, the hotel group received a commemorative gift in recognition of its history and commitment to the Gremi d'Hostaleria de Lloret de Mar. With a history closely linked to the town's tourism development, Rosamar Hotels continues to be part of Lloret de Mar's hotel industry and remains committed to the destination's future.
The event was also attended by Lloret de Mar's mayor, Adrià Lamelas; the president of Girona Provincial Council and the Costa Brava Girona Tourism Board, Miquel Noguer; and the Guild's president, Enric Dotras.

The future of tourism in Lloret de Mar depends on improving the quality of the tourism offering, promoting sustainability and balancing the destination's competitiveness with the well-being of the local population. During the celebration of the Gremi d'Hostaleria de Lloret de Mar's 50th anniversary, its president, Enric Dotras, emphasised the importance of putting people at the heart of tourism development.
At Rosamar Hotels, we have witnessed the town's tourism evolution first-hand. Our first hotel opened its doors in Lloret de Mar in 1947, marking the beginning of a journey closely linked to the town's history. Since then, we have been part of the destination's transformation and continue to support responsible tourism in Lloret de Mar, promoting a more mindful way of travelling that respects the local environment.
This commitment is also part of our approach to corporate social responsibility, which is based on respect for the environment, strong ties with the local community and the sustainable development of the destination.
At Rosamar Hotels, we believe that collaboration between the different stakeholders in the tourism sector is essential to continue promoting Lloret de Mar as a leading destination on the Costa Brava.
Lloret de Mar is an ideal destination for enjoying the Costa Brava beaches, discovering its cultural heritage and making the most of a wide range of activities throughout the year. If you are planning your next holiday in Lloret de Mar, Rosamar Hotels offers five hotels with a variety of facilities and services for a relaxing seaside stay.
If you are travelling with your family or friends, discover Hotel Rosamar Garden Resort, Hotel Rosamar & Spa or Hotel Rosamar Maritim. If you are looking for a peaceful getaway in an adults-only setting, Hotel Rosamar Es Blau Adults Only +21 and Hotel Rosamar Maxim Adults Only +21 are waiting to welcome you.
Book your stay now at Rosamar Hotels and discover everything Lloret de Mar and the Costa Brava have in store for you!

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We want to share with you a to-do list which will make your holiday in Lloret de Mar unforgettable!
Hotel Rosamar & Spa, Hotel Rosamar Garden Resort, Hotel Rosamar Maritim, Hotel Rosamar Maxim Adults Only +21 and Hotel Rosamar Es Blau Adults Only +21 of Rosamar Hotels have been assessed in terms of sustainability by Bioscore and have been certified as sustainable hotels.
Rosamar Hotels, a world with endless activities for the whole family, where you can enjoy the best services and spectacular facilities during your family holidays in Lloret de Mar.
Responsible tourism has emerged as a way to discover new destinations mindfully. In Lloret de Mar, this way of traveling is committed to sustainable tourism that seeks to protect the environment, support the local community, and preserve the natural heritage of the Costa Brava. At Rosamar Hotels we share this commitment and work to offer a more responsible and sustainable accommodation experience. Discover in this article the initiatives we are carrying out and how you can enjoy more responsible tourism during your stay in Lloret de Mar.